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Contractor SEO services

Contractor SEO that fills the schedule.

Homeowners search Google when something breaks or when they plan a project. Contractor SEO puts your business in front of them at that moment, in the towns you actually serve, and we measure it in calls and booked jobs, not just rankings.

  • Rank in the map pack and organic results for your trade and towns
  • One clear page for every service you want more of
  • Google Business Profile, reviews and listings kept in shape
  • Monthly report with calls, forms and rankings in plain English
Month to month One client per trade and area Reply within 1 business day
Calls from Google search and Maps Example
+52%

Tracked calls after seven months of SEO for a single-location contractor, compared with the three months before we started.

01 Top 3 on Maps in 14 of 25 grid points
02 9 service pages ranking on page one
03 Every call tracked to its source
1

Client per trade and area. We never work for your direct competitor.

1 day

We reply to every message within one business day

100%

Of accounts, domains and data stay in your name

25

Point map grid we use to track your Maps rankings

How we work, not a promise of results.

Example project · Garage doors Example · not a specific client

From page three to the map pack in a crowded metro

A two-truck garage door company had one generic services page and a Google profile with a handful of reviews. We built a page for each service and each main town, cleaned up their listings and set up a simple review request after every job. Calls from search grew month by month, and most of the new jobs came from repair searches.

See our work
+61%

Calls from Google in 8 months

3x

More reviews on the Google profile

How contractor SEO works

Three things decide who gets the call.

SEO for contractors is not a mystery. Google wants to show the business that is closest, most relevant and most trusted. Each of those can be worked on, and we work on all three at once.

01

Relevance: say exactly what you do

Google can only rank you for work it knows you do. A single page that lists twenty services in one paragraph tells it very little. A page for each main service, with real details about the job, the materials and the questions people ask, tells it a lot. The same goes for your Google Business Profile categories and services list.

What we do: We map every service you want more of to its own page and its own search phrases. We write the pages with you, using your real process, price ranges only if you want them shown, and photos from your jobs.

02

Distance: show up where your trucks go

For local searches, Google leans hard on where the searcher is. You cannot move your shop, but you can make it clear which towns you serve and that you really work there. Thin pages that swap one city name for another do not help and can hurt.

What we do: We pick the towns that matter most to your business, build useful area pages with local job examples, and track your Maps position on a 25-point grid so you can see where you are strong and where you are not.

03

Trust: give Google reasons to believe you

Reviews, consistent business details across the web, links from local sites and a fast, secure website all count. None of this is glamorous, and that is why many contractors skip it. It is also where small, steady effort pays off over months.

What we do: We fix your listings, set up an easy review request you can send after each job, find local link chances such as suppliers and community groups, and keep the site fast and clean.

What's included

Everything a contractor SEO plan should cover.

You get one team for the whole job. No hand-offs between a web company, a listings company and a reviews tool that never talk to each other.

🔍

Keyword and competitor research

We start with what homeowners in your area actually type into Google for your trade, and who ranks for it today. That shows us where the real demand is and which jobs are worth chasing first.

  • Search phrases by service and town
  • Top competitors on Maps and organic
  • A clear priority list for the first 3 months
📝

Service and area pages

Most contractor sites need more pages, not prettier ones. We write and build pages that answer real questions and make it easy to call. Each page has one job and one main phrase.

  • One page per main service
  • Useful pages for your key towns
  • Clear calls to action on every page
📍

Google Business Profile

Your profile is often the first thing a homeowner sees. We set the right categories, services and service areas, and we post updates and job photos so it stays active.

  • Categories and services set right
  • Regular posts and photos
  • Q&A and info kept current
⭐

Reviews and reputation

More recent reviews help both rankings and the decision to call. We give you a simple way to ask every happy customer, and we help you reply to reviews in a calm, professional way.

  • Review request link and message
  • Reply templates for good and bad reviews
  • Monthly review count in your report
⚙

Technical SEO

A slow or broken site leaks calls. We fix speed, mobile layout, indexing, redirects and structured data, so Google can read your site and homeowners can use it on a phone.

  • Speed and mobile fixes
  • Schema for your business and services
  • Search Console monitoring
📈

Tracking and reporting

Rankings are only useful if they turn into jobs. We track calls and form leads from search, and each month you get a short report that shows what changed and what we will do next.

  • Call and form tracking
  • 25-point map grid each month
  • Plain English report and next steps
What usually goes wrong

Why contractor SEO often stalls.

We see the same few problems on most sites we check. The good news is they are fixable.

The problem

All services are crammed onto one page, so Google does not know what to rank you for.

Our fix

We split them into focused service pages, each with its own phrase, details and photos.

The problem

The website and the Google profile list different names, phones or addresses.

Our fix

We clean up your details everywhere they appear, starting with the listings Google trusts most.

The problem

Reviews come in by luck, a few a year, and some are left without a reply.

Our fix

We set up a simple request after each job and help you answer every review.

The problem

Nobody knows which calls came from SEO, so it is hard to tell if it works.

Our fix

We add call and form tracking so you can see the leads, not just the rankings.

How we measure success

Four numbers. Every month.

We track calls, forms and Maps rankings for the services and towns you care about. Each month you see where you moved, what brought the calls and what we are working on next.

☎

Calls

Tracked numbers on your site, profile and ads, with source, duration and recordings, so you can see which calls became jobs.

✉

Forms

Every quote request and booking form, tagged by the page and the search that brought it in.

⌖

Map rank per area

A grid of ranking points across your service area, so you see the towns where you win and the ones still missing.

$

Cost per lead

What you spend divided by real leads, by channel. The number that tells you where the next dollar goes.

Trades we work with

SEO built for home-service trades.

We only work with home-service contractors, so we already know how your customers search and what makes them call.

Questions

Contractor SEO questions.

Something else on your mind? Send a message and we'll reply within one business day.

How much does it cost?

It depends on your trade, how competitive your area is and how many services you want to rank for. A roofer in a big metro needs more work than a locksmith in a small town. After the free check you get a written number, with the work it covers spelled out. Plans start with a first 3 months, then go month to month.

How long does contractor SEO take to work?

Fixes to your Google profile and site can show up within weeks. Ranking new service and area pages usually takes a few months, and competitive phrases take longer. We show progress every month, so you are never left guessing.

What is the difference between SEO and Google Ads?

Ads put you at the top today and stop the moment you stop paying. SEO takes longer but keeps bringing calls without a cost per click. Many contractors use ads for quick leads while SEO builds up, and then lean more on SEO over time.

Do you work with my competitors?

No. We take one client per trade and service area. If we work with you, we will not take on another company in the same trade chasing the same towns.

Do I need a new website?

Not always. If your site is fast, works on a phone and we can edit it, we can usually build on it. If it is slow, outdated or locked by another company, we will tell you plainly and give you options.

Who owns the website, profile and data?

You do. Your domain, website, Google Business Profile, Search Console and Analytics stay in your name. If you ever leave, everything stays with you.

Can you guarantee first place on Google?

No one honest can. Google decides the rankings. What we can promise is clear work, steady effort on the things that matter and a report every month that shows the results as they are.

Ready when you are

One team.
Built to rank.

We take one client per trade in each area and run it like the owner would. Tell us what you do, where, and what isn't working.

Book a strategy call 20 minutes · no slides · we'll tell you if we're a fit
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